A highly subversive Instagram Stories series for adidasfootball. Built around their Glitch boots product, this was an irreverent, meta take on football content. A journey into an adidas underworld where everything is not as it seems. Original, disruptive, designed to jolt people in their Insta Stories feed and mAKE THEM pay attention.
Director / Creative: Tom Brandhorst
Director / Creative: Tim Coleman
Producer: Martin Caulfield
Shooters: Tee Byfield & Emil Walker
Animation & Graphics: Jason Leech & Dan Hawkins
